Broken Toys

Sign in Subscribe

Hi, This Is Google, I'm Taking Over Your Market, Thx

Google Lively: The Last Virtual World You’ll Ever Desire. Complete with microtransactions!

More coverage: C-Net, Gamasutra.

I expected someone to launch a Second Life competitor this year. I didn’t expect it to be the largest Internet company on the planet.

Google is uniquely poised to validate this space for the mass market… this is not for geeks – this is for everyone

I wonder if Brazilians will take it over.

Read next

Look Upon Thy Works, You

When I was a young punk I dyed my hair, sneered at everyone, and thought “Kill your parents” was an arch joke. Now my generation dyes their hair (to hide the grey), sneers at the camera, and exhorts you to let your parents die for their stock options. We have

Pretty Hearthstone Machine

you are the perfect draw the perfect draw the perfect draw

The Stab In The Back

As entertainment a while back, I used to tell the story of World War One. It was great fun at parties. I’d get rolling during work lunches at bougie little lunch places, and half of the establishment would be staring balefully at our table around the time I cut