Well, That's Not Setting Unreasonable Expectations At All!

EA’s Frank Gibeau and Lucasarts’ Tom Nichols: SWTOR to have more subscribers than WoW

“We have very high expectations for this,” said EA Games president Frank Gibeau, speaking this week at LucasArts’ HQ in San Francisco.

“Just look at the base of Star Wars fans, plus what BioWare can do. Trust me: we want to win. EA’s reputation is for wanting to win.”